In an industry where foot traffic can make or break your bottom line, first impressions matter. And for many restaurants, that first impression starts with the front window.
We’ve worked with dozens of restaurants to install custom window graphics that do more than just “look nice”—they tell a story, attract attention, and drive sales.
Here are three real-life case studies that show how window graphics made a lasting difference.
🥐 Case Study #1: The French Café That Doubled Morning Walk-Ins
Business: Le Petit Matin – Williamsburg, Brooklyn
Problem: People passed by but didn’t realize it was a breakfast café.
Solution: A soft pastel window graphic with croissants, a steaming coffee mug, and the text:
“Fresh Baked. 7AM–11AM. Oui, we’re open!”
Results:
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98% increase in morning walk-ins within 30 days
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More takeout coffee orders from commuters
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Increased Instagram shares of their storefront
“We used to feel invisible until the window started working for us.”
– Emilie, Owner
🍣 Case Study #2: A Sushi Bar's Secret Weapon for Evening Visibility
Business: Maki9 – Midtown Manhattan
Problem: Their modern, minimalist interior didn’t pop from the outside at night.
Solution: Installed a sleek black-and-white frosted vinyl graphic with their logo, omakase hours, and glowing neon-style vinyl print saying:
“Sushi Starts Here →”
Results:
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40% increase in weekday evening reservations
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Regular mentions on TikTok and Yelp about the “cool-looking window”
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Boosted visibility after dark without relying on signage clutter
“People walk in saying, ‘We saw your window and just had to try it.’ That never used to happen.”
– Daniel, GM
🌮 Case Study #3: A Mexican Restaurant That Created a Cultural Moment
Business: Casa de Sol – Astoria, Queens
Problem: The restaurant blended into the block visually, despite having amazing food.
Solution: Installed a full-color Day of the Dead–inspired window wrap featuring skeleton mariachi bands, floral motifs, and the text:
“Authentic Flavor. Colorful Vibes.”
Results:
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Featured in a local food blog for its “unmissable storefront”
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Grew their social following by 25% in two months
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Noticed a 3x increase in family diners on weekends
“It’s like we finally stepped into the spotlight. People love taking photos outside—it gave us a whole vibe.”
– Marta, Co-Owner
Key Takeaways: Why Window Graphics Work
✅ Grab Attention — They break visual noise and draw eyes
✅ Tell Your Story — A window is your silent greeter
✅ Set Expectations — Menus, hours, vibes, values—without saying a word
✅ Create Shareable Moments — Windows become backdrops for social content
✅ Affordable & Long-Lasting — A fraction of ad costs, with much longer shelf life
Thinking About Your Own Windows?
Whether you want something full coverage, partially frosted, or seasonally themed, we’ll help you:
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Design artwork that reflects your brand
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Choose the right material (perforated, frosted, opaque)
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Print & install with weatherproof finishes
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Keep your inside light while maximizing outside impact
Want a free mock-up of your storefront with window graphics?
Send us a photo, and we’ll show you what’s possible—no strings attached.
Let your windows work with you—not just sit there.
Let me know if you'd like a downloadable PDF version or print version of this case study for client use or social sharing!
