Leverage Custom Plastic Cups to Boost Your Brand and Revenue

Leverage Custom Plastic Cups to Boost Your Brand and Revenue

May 06, 2024Dennis Chiu

Today, I'd like to highlight an often-overlooked marketing tool - custom-designed plastic cups. At first glance, the notion of investing in custom cups might seem excessive. However, a closer examination reveals a different story, one underscored by strategic brand visibility and increased profitability.

 

Here's why custom plastic cups can be a game-changer for your business:

 

1. Brand Visibility: Every customer holding a cup with your logo becomes a walking billboard for your brand. As per a study by the British Promotional Merchandise Association (BPMA), over 66% of people can recall the brand on a promotional product received in the past year. That's a lot of potential brand impressions from a single cup!

 

2. Enhanced Customer Experience: Personalized cups lend a unique character to your restaurant, thus improving the overall dining experience. A survey by Deloitte found that 36% of consumers expressed interest in purchasing personalized products or services, and custom cups perfectly cater to this demand.

 

3. Upsell Opportunities: A case study by McDonald's showed that redesigning their packaging led to an increase in sales, even when the product remained unchanged. Your custom cup could potentially boost your beverage sales or even be sold as a keepsake, increasing average transaction value.

 

4. Social Media Engagement: In today's digital age, a well-designed cup could feature in countless social media posts, providing invaluable exposure. According to a survey by Dotcom Distribution, nearly 40% of consumers would share an image of a product on social media if it came in unique, branded packaging.

 

5. Sustainable Options: We offer eco-friendly plastic cups, which resonate with consumers today. A Nielsen study found that 73% of global consumers would definitely or probably change their consumption habits to reduce their impact on the environment.

 

At GoBoxAd Packaging, our mission is to provide high-quality, cost-effective, and environmentally responsible custom cups designed to encapsulate your brand ethos. Our dedicated team will collaborate with you from conceptualization to delivery, ensuring a seamless experience.

 

To delve deeper into how our custom plastic cups can enrich your brand and bottom line, we'd be pleased to set up a no-obligation consultation at your earliest convenience. To schedule, simply reply to this email or call us at (917) 951-8234.

 

Thank you for considering GoBoxAd Packaging as your potential packaging partner. We look forward to the opportunity to serve you.

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